This week's episode looks at blog post search engine optimization. Search engine optimization (SEO) is the process of improving the visibility of a website or a web page in search engines via the "natural," or un-paid ("organic" or "algorithmic"), search results (from Wikipedia). Specifically, we look at seven of the most important on-page SEO factors that Google and the other search engines consider in their ranking algorithms. We also discuss the importance of creating quality problem solving and/or entertaining content for humans and not for search engines. The video is part one of a three-part series on blog post optimization.
Slides and commentary are available here: http://www.kunocreative.com/blog/bid/73645/Blog-Post-SEO-Tuesday-s-Inbound-Marketing-Tips-Tactics-Video
Tuesday's Tips & Tactics - Inbound Marketing in 10 Minutes or Less is a weekly series presented by Kuno Creative's Director on Inbound Marketing, Chad Pollitt (@CPollittIU). The series is designed to instruct viewers on how to deploy inbound marketing tactics in order to maximize campaign ROI.
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